01DESIGN CHALLENGE
To create a professional motion graphics composite using real Nickelodeon footage from the 2021 Kids’ Choice Awards Hero Spot: Blimp My Ride.
Working as part of a team, I will take responsibility for my assigned production role (Design Lead) while collaborating closely with others to deliver polished, on air quality graphics, 3D animation, and compositing.
Working as part of a team, I will take responsibility for my assigned production role (Design Lead) while collaborating closely with others to deliver polished, on air quality graphics, 3D animation, and compositing.
02 RESEARCH
The final Blimp My Ride design centers on the iconic Nickelodeon blimp and leans into a bright, high saturation visual language that feels playful, energetic, and instantly tied to the Kids’ Choice Awards brand. The overall look suggests an audience of both kids and families, with signature Nickelodeon elements like slime, bold color, and oversized graphic shapes helping create a fun, spectacle driven identity.
03 CONCEPT DEVELOPMENT
As the design lead, I developed multiple visual directions and blimps during the early concept stage and took primary responsibility for shaping the project’s overall design language.
Direction 01
Direction 02
I created and presented these two concepts, and the first direction was ultimately selected as the foundation for the final piece.
For the blimp design, our faculty strongly preferred the fantasy airship direction on the very right side,
so I combined elements from two different airship designs and applied the comic inspired visual style to unify them.
so I combined elements from two different airship designs and applied the comic inspired visual style to unify them.
Through this process, I developed the final blimp design that was used in the project.